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Gregory Weinstein, Ph.D.
Design Researcher, Accessibility Evangelist, Acoustic Anthropologist

I am a design researcher and strategist with a passion for inclusive design. I follow the principle that inclusive design needs inclusive research, and I am adept at uncovering people's shared motivations and obstacles. I love to solve problems in complex systems, especially in the moments of friction when people interact with each other or with technology to achieve their goals. I value empathy in research, and I present clients with relatable stories and actionable insights so that users can have a more effortless and delightful experience. I'm always looking for opportunities to work with people who share the value of inclusivity in order to provide ethnographic insights and strategic design recommendations.

Design Consultant and Strategist
Independent Researcher

I consult for organizations with a variety of design needs. I draw on diverse research methods to generate actionable insights tailored to clients' needs. My clients include:

  • A grassroots political organization: I conducted in-depth interviews and advised senior leadership on strategies to expand their donor base
  • A technology startup: I conducted an accessibility audit of the company's mobile app and advised leadership on how to improve compliance and usability
User Experience Researcher, Accessibility

I led a research project into the transportation needs and pain points of people who are blind or visually impaired.

  • Managed complex research logistics, including recruiting diverse research participants and presenting findings to stakeholders across the organization
  • Interviewed 15 blind users and observed their transportation practices and use of the Uber app
  • Collaborated with colleagues from across company silos to develop actionable solutions to user problems that fit with business priorities
  • My research led to hundreds of bug fixes in the Uber app, the implementation of a new accessibility testing protocol, and the formation of an accessibility working group to evaluate and implement accessibility solutions
SEO Copywriter and Content Strategist
Freelance Writer

I worked in a variety of industries to assess clients' goals and existing web performance, and then develop content to maximize customer engagement and search engine ranking. Clients included:

  • A criminal defense law firm: I created content to explain the legal implications of various charges in plain language, while also strategically deploying SEO techniques which improved web traffic by 15%
  • A transnational translation company: I developed content that represented the broad vision of the company's leadership and focused on themes that fit the company's diverse practice areas
Davidson College
2014 – 2017
Visiting Assistant Professor of Writing and Music

My duties were in three areas: strategic curriculum planning, course design and delivery, and research. Responsibilities included:

  • Collaborating with colleagues in the College Writing Program to develop and implement techniques and metrics for evaluating student writing
  • Developing courses for the College Writing Program that focused on empathy, understanding audiences, and writing persuasively for resistant readers
  • Conducting ethnographic research with record producers and engineers to learn about how they interact with technology and how they respond to industry economics. I presented research at several international conferences.
2010 – 2014
University of Chicago Writing Program
  • Led small seminars where students critiqued each other's writing and revised their own compositions
  • Provided regular detailed feedback to help students master rhetorical techniques
Research Assistant, Program Annotator, and Copy Editor
2004 – 2006
Center for Black Music Research, Columbia College Chicago
  • Researched and created content for online publication
  • Wrote program notes for ensemble performances
  • Assisted with digital media storage
University of Chicago
Ph.D., Ethnomusicology (Anthropology of Music)

Dissertation: "Creativity in the Mix: Collaboration and Contingency in Britain's Classical Music Recording Studios"

Princeton University

Music Major with Certificate in Music Performance (Trombone)

Using Inclusive Research to Promote Inclusive Design: Possibilities and Limitations in a Corporate Environment
Proceedings of the Human Computer Interaction International Conference

forthcoming July 2020 from Springer

Listening Through Their Ears: Developing Inclusive Methods to Co-Create with Blind Participants
Ethnographic Praxis in Industry Conference Proceedings
Air Flows: Voice and Breath in Three Recordings.
Human-Centered Design
Inclusive Design
Web Accessibility
Usability Testing
Service Design
Information Architecture
Acoustic Anthropology
Public Presentations
Adobe Creative Cloud
Research Methods
Semi-Structured/Contextual Interviews
Card Sorts
Participatory Recording
Focus Groups
Journey Maps
Remote Research