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Gregory E. Weinstein, Ph.D.
Design Researcher and Strategist | Acoustic Anthropologist

I am a design researcher and strategist with a passion for inclusive design. I follow the principle that inclusive design needs inclusive research, and I am adept at uncovering people's shared motivations and obstacles. I love to solve problems in complex systems, especially in the moments of friction when people interact with each other or with technology to achieve their goals. I value empathy in research, and I present clients with relatable stories and actionable insights so that users can have a more effortless and delightful experience. I'm always looking for opportunities to work with people who share the value of inclusivity in order to provide ethnographic insights and strategic design recommendations.

Employment
Independent Ethnographer
2019–Present
Design Researcher
  • Design research drawing on a variety of ethnographic, usability, and digital methods tailored to the client's specific needs
  • Deliver clients actionable insights and recommendations for problem solving and future design and development
Uber
2019
User Experience Researcher
  • Designed and executed a foundational research project to understand the transportation needs and pain points of blind users
  • Identified several in-app defects, resulting in more rigorous procedures for designing features and testing for accessibility
  • Proposed several areas for continuing development and research, resulting in ongoing efforts to improve service accessibility at all stages
  • managed complex research logistics, including recruiting participants and presenting findings to stakeholders
SEO Copywriter
2018–Present
Freelance Writer
  • Research client industries and audiences to understand points of interest or need
  • Communicate with clients to ensure effective representation of their work in my writing
Davidson College
2014 – 2017
Visiting Assistant Professor of Writing and Music
  • Collaborated with colleagues across the college to develop and implement tools for teaching and evaluating student writing
  • Conducted ethnographic research into music recording studios, and presented research at international conferences
Executive Web Editor and Membership and Communications Committee Member
2016–2017
International Association for the Study of Popular Music, U.S. Branch
Columbia College Chicago
2007 – 2014
Instructor of Music (Popular Music)
  • Designed and delivered instruction in popular music history and writing
  • Served on a faculty committee to innovate online learning at Columbia College Chicago
University of Chicago Writing Program
2010 – 2014
Lector

Led small seminars of students in discussions of rhetoric, writing, and editing techniques

Research Assistant, Program Annotator, and Copy Editor
2004 – 2006
Center for Black Music Research, Columbia College Chicago
  • Researched and created content for online publication
  • Wrote program notes for ensemble performances
  • Assisted with digital media storage
Education
University of Chicago
2013
Ph.D., Ethnomusicology (Anthropology of Music)

Dissertation: "Creativity in the Mix: Collaboration and Contingency in Britain's Classical Music Recording Studios"

Princeton University
2002
A.B.

Music Major with Certificate in Music Performance (Trombone)

Publications
Listening Through Their Ears: Developing Inclusive Methods to Co-Create with Blind Participants
2019
Ethnographic Praxis in Industry Conference Proceedings

Forthcoming

Air Flows: Voice and Breath in Three Recordings.
2016
IASPM@Journal
Skills
General Skills
Ethnography, Design Thinking, Sound Recording, Writing, Public Presentations, Adobe InDesign/Photoshop/Audition, Usability Testing, Service Design
Research Methods
Interviewing, Fly-on-the-Wall, Card Sorts, Participatory Photography and Recording, Personas, Mental Models, Journey Maps
Writing
Academic Writing, Copywriting, SEO, Editing, Indexing
Languages
Intermediate ability in French, German, and Russian